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SALON: Israel’s crumbling media war
Jul 24, 2014 - 4:46 AM - by Sauron

“The more the dead, the better”: Israel’s crumbling media war

Israeli propaganda has hit a new low. While the world was still trying to come to terms with the mass deaths in Shejaiya, Benjamin Netanyahu went on CNN to state that Hamas uses the “telegenically dead” to further “their cause.” He added that for Hamas: “The more the dead, the better.” Even while Netanyahu followed the propaganda script, which is to first show sympathy and express remorse, by reducing dead Palestinians to a photo-op he showed how his own mind works.

There is a standard script for how to deal with Palestinian casualties. After Israel killed four boys on the Gaza beach on July 16, the U.S. establishment media fell in line behind Israel’s PR framework: acknowledge the tragedy but blame Hamas. This is exactly what Israeli spokesperson Mark Regev said on Channel 4 News when grilled by the anchor Jon Snow. It is also how the U.S. State Department spokesperson Jen Psaki responded, using the same word-for-word talking points.

This framework, developed in 2009, can be found in The Israel Project’s 2009 Global Language Dictionary. The Orwellian manual provides a detailed outline on how to “communicate effectively in support of Israel.”

One of its first instructions is that pro-Israeli propagandists need to show empathy. The manual insists that they should “show empathy for BOTH sides” (caps in original) as a way of gaining credibility and trust. To make sure that the point is understood, the manual repeats again (in bold, and underlined this time) the
... [Read More]
2 Replies | 51 Views
All you really need to know about Israel's attack on Gaza in one picture...
Jul 22, 2014 - 4:17 PM - by Watser?
This is what Israel calls 'targeted assassination' and this is also what they consider 'human shields' I suppose, because they keep bringing that up.

Only one of them is an adult male and the likely target of the attack. 3 of them are pregnant women, one is an elderly woman and 19 of them are children of 14 or younger. Almost an entire family wiped out.
19 Replies | 359 Views
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