So I'm sure you've noticed by now this "bit.ly" effect where a lot of the pins are links to spam with the url obfuscated. The thing is, it's effective because the images on the pins are really good and you want to repin them! So what I started doing was repinning them and then changing the link to something relevant, like a wikipedia article or something. Then I realized I could have fun with it and change the link to anything I want, however tangentially related, so I have been.
So those Unicorn Poop cookies link to PFLAG right now, which I did because I thought it would be funny and because they are rainbow. But then I realized I can totally use this to subversively push an agenda, just like the spammers do, so that's the plan!